Over the last few years I have done a few low-key print fairs.
- HPBC, Plant and Print Fair, Leeds
- GK Gallery & Cafe, Mother's Day Print Fair, Manchester
- HPBC, Gross Studio Print Fair, Leeds
- Find & Seek Pop-Up Shop, Leeds Corn Exchange
They were all good experiences getting my work out there and judging how people respond to what I do. They were all mixed results, some selling lots of prints and others barely any. The other thing to note is that the work I sell at print fairs is not the work I would want to get commissioned for. I want to be commissioned for my drawing work and then to do print making on the side for me, and to sell as more fine art work. Doing the print fair circuit will hopefully be a regular part of my professional life, acting as another marketing tactic, as well as a social opportunity and allowing people to actually own some of my work. I think keeping both sides of my practice running simultaneously will be healthy, one acting as a break from the other.
I didn't do much in the way of branding. There were very small scale fairs and it was just nice to go down with a package of prints and see how it goes! We have a table at Print Stuff in May, so I will put more effort and thought into my branding and table layouts.
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